About Us

Just Kai is working towards a world without slavery or child labour. Millions of people are enslaved producing goods for sale. Food made with slave labour is hidden in plain sight in every supermarket in New Zealand. We work to raise awareness, and help Kiwis make a difference by identifying and promoting slave free food products. The more people that buy food produced in good working conditions, the more people those good producers can employ, meaning fewer people will get trapped in child and slave labour.

We produce slave-free buying guides, particularly focusing on the three foods where slavery is most common: fish, cocoa and sugar. Subscribe to our blog or Facebook page for updates and to receive seasonal guides such as our annual Easter chocolate guide.

Our founder, Heather, is available to speak at churches, community organisations and events, particularly in the Auckland region.

Our Team

Heather Roberts
Founder & Lead Researcher
Christine Shue
Writer & Information Designer
Barbara Bulkeley
Research Assistant
Martin Roberts

The work of Just Kai is also made possible by Anna Seccombe, Sarah Woodfield, Heather Woods and Rachael Tearle, who help out at events and check labeling of products in the wild.

Annual Reports


Since starting Just Kai we’ve had the opportunity to share at a bunch of events, including The Justice Conference, Fairfield conference, Devonport Ethical Christmas Market, and church services.